Sales & Marketing Council

The Sales and Marketing Council is made up of new home sales and marketing professionals linked through the National Association of Home Builders (NAHB) to a network of local sales and marketing councils across the country.

Builders, new-homes sales or marketing professionals, real estate agents, market researchers, interior designers, advertisers, sales consultants and architects can all find a home with the HBA of Greater Austin Sales and Marketing Council to keep their businesses thriving.

The SMC connects people and builds careers through education, information, resources and networking. It also publishes The Marketer Blog and sponsors the annual premier awards program for sales, marketing and product, the MAX Awards. Additionally, SMC hosts Million Dollar Club Awards, and the Annual Crawfish Boil Builder/Realtor Mixer each year.

The SMC is a place to develop your professional skills, stay current on the latest market trends, network with top producers and industry professionals, and become an industry leader yourself!

The HBA of Greater Austin’s SMC is affiliated with councils across the country, and is a local council of the National Sales & Marketing Council at NAHB; so networking opportunities extend to the national Council level with the International Builders Show, awards & recognition!

The SMC meets locally each month to learn and connect; and members are dedicated to promoting the practice and professionalism of sales & marketing in the home building industry.


The Sales and Marketing Council hosts:

  • Marketing & Advertising Excellence Awards (annually)
  • Million Dollar Club Awards & Networking Happy Hours (twice annually)
  • Crawfish Boil Builder/Realtor® Mixer (annually)
  • Education programming focused on new home sales and marketing


Staff Contact

Lucas Schwind, Events & Eduction Director
(512) 861-2089

Email Me

Industry Investors

Annual Sponsors